My front-page appearance in The Wall Street Journal is ushering in the end times.

Some of you may be aware of my recent publicity coup. If not, you need to adjust your radar. My moving and shaking should be noted in everyone's buzzworthy list.

Here it is, ladies and gentlemen, the front page of The Wall Street Journal from Friday the 15th, December 2006:


That's right. Your favorite toy soldier has managed to catapult, in a remarkably short amount of time, to the very front of America's most trusted business daily. I'm included in the above-headline teaser, sandwiched between a piece about NASD CEO Mary Schapiro and a feature on the new "jetrosexual" trend (i.e., cheap custom-tailoring from Asia). Needless to say I'm the biggest draw. Mary Schapirwho? And jetrosexual? No one reads about fashion from the WSJ. The millions of sleepy commuters, mid-level managers, and alcoholic business executives come to its off-white pages to steal a glimpse of a handsome young man outfitted in the brilliant red, black, and gold of the FAO toy soldier. Did anyone need their $17 cup of coffee to wake-up that glorious morning?

In addition, an even larger picture ran alongside the story in the Marketplace section:


Oh my. The whole situation is more than slightly ridiculous. I am after all in a toy soldier outfit, lest you forget. My debut into the stratosphere of national print media required me looking like the silliest little soul in five boroughs. (Strike that. Yesterday I passed a woman dressed as a toilet dancing outside of Charmin's public restrooms in Time Square. I'd sure like to read her blog.) And yet I appear so completely overjoyed to be working at FAO and having my picture taken. Clearly there is no place I'd rather be and nothing else I'd rather be wearing. But I couldn't even get a name credit in the caption, even though the photographer wrote it down on his ruled pad of paper along with how long I had been working at the store (2 months) and what my position was actually called (toy soldier).

Read it again, and you'll discover just who is named: Ed Schumlts, FAO Schwarz CEO (understandable since the piece is about him), and Otto, stuffed monkey. What? Do you see what's happening? The damn monkey is trying to muscle in on my big moment! Not satisfied with tattooing his name on his plush, squeezable foot, Otto wrangled the inclusion of his own, separate picture into the story and an actual boldface credit in the caption. What a publicity whore!

Next thing we know, Otto will be flashing his junk to the paparazzi as he drunkenly steps out of a zippy little Beemer driven by Wilmer Valderrama.

So I must be vigilant and watchful. The cheap, white cotton gloves are coming off. I will fight for the publicity that is rightfully mine. No longer will I simply be known as "toy soldier"! No longer will I be relegated to a two-second video clip playing as part of a background loop during an FAO piece on CNBC! No longer will the picture I pose for with American Idol judge Randy Jackson and family never run in the NY Post like the photographer said it would! And, most importantly, no longer will Otto undermine my ascent to the top! Brace yourself, readers. Tonight the downy-soft stuffing of one hundred Ottos will cover the floor of FAO's flagship store, and one hundred Otto-emblazoned feet will rest on the keys of that famous piano, never again to dance to upbeat renditions of "Chopsticks" and "Heart and Soul." Tonight, Otto, you have become Public Enemy #1!

PUBLIC ENEMY #1

(And so what if this post is focused overtly on myself, exactly what I promised you last time it wouldn't be. If you want to read a blog that's not in some manner about me, write your own, and I won't read that. Oh, by the way, I was never a Girl Scout. Ha!)